How to Lead and Support Your Community During a Worldwide Crisis

I’m not going to pretend everything’s “normal” when it’s not. The entire world has been turned upside down because of the COVID-19 pandemic.  Healthcare workers are overwhelmed and at-risk. Supplies are scarce. People are being furloughed, or losing their jobs.   Restaurants, stores, and brick and mortar businesses of all sizes are closed…some probably won’t reopen. …

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The challenges we are facing today will be written in history books.

With the current state of the world, I predict a massive shift coming to the online business world in the upcoming weeks due to the quarantine requirements. I foresee that a number of you will take this as an opportunity to dig in, reflect, realign priorities and figure out how to make a more connected,…

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Building a Business That Lights You Up

As part of the reflection I did on the year 2019, I felt like I needed to do a gut check on how I was feeling about the nitty gritty details of life and business. I wanted to comb through if I was still feeling “lit up” by my daily and weekly schedule – and…

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Trends to watch for in 2020

Are curious what marketing trends you’re going to see more of in 2020? Here’s my list:   According to Nielsen Research…. The average customer journey is 21 days. And it takes an average of 32 exposures to your brand.  Attention is fragmented – she’s on FB, FB Messenger, Instagram, Instagram Messages, YouTube, Podcasts, and ALL…

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Why Every Business Owner Should Have a Tiny Offer

Many of my clients have been told to avoid small products because they attract “the wrong crowd” when they’re selling high-ticket implementation, group programs or 1:1 coaching, so they’ve completely avoided them.    I’m of the belief that the Tiny Offer is the new freebie, and I’m on a mission to share that movement with…

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How I Had My Best Quarter EVER…

Let me preface this by saying I LOVE income reports. I think they’re this magical intersection of inspiration and teaching and I’m so excited to be here with you, publishing my first one.   My story might look familiar and some of you may even roll your eyes and think that its made up –…

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